BRANDING / PRODUCT AESTHETICS / PACKAGING / MANUAL / MOBILE APP VISUAL
Aries debuts its first airborne photo/cinema drone- BlackBird X10.
The primary clientele of this product is amateur to intermediate users. To differentiate from other more technical/pro-model counterparts, we want the design to show the invigorating feeling of flying and the endless creative possibilities of drone photography. We took a minimalistic graphic approach with vast white space, smooth flight path in the logotype and a collection of monotone landscapes - like a brisk flight in the clear morning sky.
The comprehensive branding program includes logo design & product application, a comprehensive design module for packaging, manual and accessories, mobile APP graphics and website design.